Quality of online experiences is the most meaningful predictor for online browsers turning to online shoppers. Ion delivers fast, reliable and consistent experiences across devices to drive transaction volume, greater shopping cart sizes, frequency of visits, and transactions.
Public sector organizations are under increasing pressure to drive greater efficiency in spending every dollar. High quality online experiences translate into greater cost efficiency, since constituents can get all their answers from a highly available and fast website.
Branding and Web Lead Generation
For companies that don’t transact online, their websites drive brand awareness for lead generation and brand perception. The quality of these experiences influence brand perception, which can impact in-store purchases.
Great user experiences are the gateway to better media engagement, which can drive positive customer satisfaction and repeat usage. Creating, growing and retaining large audiences begins with the quality of the online experience.
SaaS Companies and Online Tools
Companies that have moved to SaaS-based models are looking at flash traffic that can be seasonal or based on time of day. High volume of requests can drive development costs. Ion can relieve these costs, helping reduce abandonment and increase customer satisfaction.
Intranet and Partner Initiatives
Sites that leverage the internet and cloud services to deliver critical online services are the lifeblood of partners and distributed companies. Ion helps overcome poor performance, driving more consistent and secure online operations, while realizing increased productivity.
What is Ion?
The pressure to deliver great online experiences is higher than ever. Across sites and apps, 53% of visits are abandoned if a mobile site takes more than 3 seconds to load, and 49% of users expect a mobile app to respond within 2 seconds or less. What’s more, 50% of online transactions involve multiple devices. To realize digital success, businesses must always deliver a great experience on every form factor and device, or risk reduced customer satisfaction, brand perception, and revenue opportunities.
Ion, Akamai’s flagship performance solution, is a suite of intelligent performance optimizations and controls that helps deliver superior web, iOS, and Android app experiences. Built on the SLA-backed availability of the globally distributed Akamai Intelligent Edge Platform™, Ion continuously monitors real user behavior — applying best-practice performance optimizations automatically — and adapting in real time to content, user behavior, and connectivity changes.